Bathroom brand JTP has announced plans to expand into a new 40,000 sq ft warehouse to offer increased storage, new offices and the brand’s first showroom, in a multi-million pound project.

Located near to the brand’s current site in West London, the warehouse will provide three times the original warehouse space for 200 new products, which will be introduced to its portfolio in 2024.

In addition, it will house a showroom for JTP’s residential and commercial customers, allowing them to opportunity to view and experience the brand’s full product portfolio.

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Completing the buiding will be a larger office for JTP’s team. alongside multiple meeting rooms for their staff and customers.

Commenting on the expansion, CEO of JTP Jeevan Seth commented: “It is an incredibly exciting time for the brand as we’ve achieved a 50% increase in turnover year on year in the last three years.

“This investment into our new infrastructure, for both our team and our customers, is a testament to our dedication for continuous improvement and innovation.

“Our new warehouse facility will not only house our new product ranges but also create a more efficient area for our employees and a stunning new space for our customers to engage with our collections.

“We understand that our clients seek not only quality products but also an enjoyable and informative shopping experience, and this expansion is designed to fulfill those expectations.”

Established over 30 years ago, JTP produces bathroom products for residential and commercial spaces.