Saniflo UK has welcomed Simon Emmons to the role of sales director and he will be based at the company’s head office in Watford.

He brings a wealth of senior level experience to the role and will be tasked with strengthening the distribution network for its domestic range and oversee growth of commercial pumps, lifting stations and the Kinedo showers, trays and baths.

Emmons has spent many years working in the white goods sector, for brands including Whirlpool, LG, CDA and Electrolux.

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He joins the company from security hardware company Yale, where he was sales and marketing director.

Commenting on his appointment, Simon Emmons said: “It was business as usual for Saniflo last year with the company staying open to provide essential products and services to frontline organisations.

“In 2021 the company has not only seen a return to pre-epidemic business levels, but an increase in sales possibly due to pent up demand as well as the strength of the construction sector.

“To manage anticipated growth, which has also been stimulated by the launch of new products including grease traps, submersible pumps and commercial lifting stations, my appointment is key and I’m delighted to be a part of the Saniflo team.

“I look forward to strengthening the distribution network for the domestic range and overseeing growth of commercial pumps and lifting stations and the Kinedo range of showers, trays and baths.”

Saniflo UK moved its HQ, warehouse and showroom to Watford, last year, after 30 years with a head office in South West London and separate warehousing and showroom in Bedford.