Samsung has launched its 4, 5, 6 and 7 series cooking appliances, including multiple ovens with steam programs that promote healthy eating.
The oven models boast a choice of three steam functions, full steam, add steam and natural steam, as well as air frying option and air sous vide program.
It follows research by Samsung that revealed 70% of Britons have steamed their food to try and eat better, and more than half (53%) have tried air frying.
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The Samsung NV7000B and NQ7000B Oven series comes in a choice of four colours: Satin Beige, Clean Navy, Clean Black and Black Stainless.
Both oven series are equipped with SmartThings Cooking which helps generates a weekly meal plan with personalised recipes that suit dietary requirements, such as vegan, vegetarian or gluten-free.
Introduced at Kbb Birmingham, Samsung also sought to reconnect with retailers with a relaunch of its Kitchen Circle support with a series of webinars for 2022 and digital assets for its dealers.