Part of the international furniture fair Salone del Mobile.Milano, EuroCucina and The International Bathroom Show will return to the Rho Fiera in Milan, with a revised layout.
In the 62nd edition of the show, which takes place from April 16-21, biennial shows EuroCucina and the International Bathroom Exhibition will feature an “optimised” layout and visitor paths.
According to the show’s organiser, it has used neuroscience and a human-centred approach to amplify the value and meaning of the visitor experience.
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The biennial EuroCuina and FTK will take place in Pavilions 2-4 and the International Bathroom Exhibition will be in Paviions 6-10, with layouts reworked by Italian architectural and engineering practice Lombardini22.
Boasting a loop-shaped circuit, they have been created to more intuitive, simpler to navigate and easier to remember.
The main pathways have been widened, there will be cultural installation and quiet areas to counter any exhibition fatigue, and it will now only a 640m walks to visit stands, unlike the previous 12km.
There will also be a stage at the centre of EuroCucina hosting six international food magazines, which along with artists, designers and chefs, will present a vision of ingredients – now and in the future.
The Salone del Mobile includes: Salone del Internazionale del Mobile, EuroCucina with FTK, the International Bathroom Exhibition, the International Furnishing Accessories Exhibitino, Workplace3.0 and SaloneSatellite.
It is expected to bring together more than 1,900 exhibitors, including 600 talents under 35 and 22 design schools.