British furnishings brand Laura Ashley has entered the floor coverings market with the Laura Ashley Luxury Vinyl Flooring range.
The premium collection features five designs combining the brand’s heritage style with natural wood finishes and will be produced under license by QEP Co.UK in conjunction with Insight Retail.
Consisting of natural wood effects in warm neutrals and grey, all the decors boast a soft touch and anti-glare finish for an authentic yet polished loo
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The designs include Dallington, an open grained mix of dark and golden oak wood effect with a rustic feel; Sutterton, a subtle weathered grey wood effect and Emneth; a gently grained, weathered light oak wood offering Scandi appeal.
Completing the range are Southwick, a deep and warm walnut shade wood effect with graining and tonal variation; and Hepscott, a classic medium oak wood effect, with subtle knots and grains detailing.
Made from luxury vinyl click rigid flooring, the new flooring collection is designed to be durable and waterproof, suitable for kitchens, bathrooms, and high traffic areas such as hallways.
The luxury vinyl planks boast a click installation system, require no adhesive and include a pre-adhered underlay for additional comfort and reduced acoustic sound transmission.