Caeserstone unveiled its latest finishes at KBB
Sales director David Beckett said he was using KBB to expose finishes to the market
K&B News: Why have you chosen to exhibit at KBB Birmingham?
David Beckett (DB): We are here to launch some new colours that we have in the range. Some of them we introduced earlier in the year but this is an opportunity to expose them to the main market. We’re here to launch the Statuario Nuovo and the Calacatta samples at this exhibition.
K&B News: What has the response been to the launches?
DB: We’ve had very positive reactions from kitchen studios, designers and architects.
K&B News: How do you think the show compares to previous years?
DB: This is probably the most active show that we’ve had. We’ve been here about five times over the years and I would say that we’ve had more visitors at this show than any other one that we’ve been present at and we hope to see the results of it in the weeks to come.
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Sintered stone manufacturer Neolith has launched Calacatta Roma and Cappadocia Sunset, inspired by nature and classical architecture, and for use in kitchens or bathrooms walls, floors, in gardens or facades.
They belong to The New Classtone and Fusioncollections which interpret marble and natural stone, respectively, and boast Neolith’s antibacterial NeolEAT technology.
Inspired by Ancient Rome, Calacatta Roma (pictured top) pays homage to Italian Carrara marble, with ochre and grey veins in a white background.
While the Cappadocia region, in central Turkey, with its rock formations formed by volcanoes and underground cities, has inspired Cappadocia Sunset (pictured below).
Just like all of Neolith’s surfaces, Calacatta Roma and Cappadocia Sunset are resistant to heat and atmospheric conditions, are 100% recyclable, and do not contain added quartz to their formulation.
Mar 14, 2024
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