Juan Pillay promoted to head of marketing UK & Ireland

Appliance manufacturer Whirlpool has promoted Juan Pillay to the position of head of marketing UK & Ireland, as part of a company restructure.

Pillay has a wealth of experience in the white goods sector, having worked for companies including Gaggenau and has held several marketing position, with increased responsiblity, at Whirlpool.

He will report directly to managing director Darren Harrison, who commented: “We have a new organisational structure in the UK and Ireland, integrating and enlarging the sales and marketing teams in a much greater way, which has led to the promotion and an extension of responsibilities.

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“Juan now takes on full responsibility for all marketing activities in the UK and Ireland. With his extensive marketing experience and knowledge of the Whirlpool brands and products, he will be able to use this to drive initiatives and synergies. Juan is promoted at a very exciting time for the business and his role is pivotal and invaluable in taking the business forward.”

Commenting on his appointment, Juan said: “This is a tremendous opportunity and at a time when the business has great potential. Whirlpool is at the forefront of home appliance technology, with product innovation the driving force to achieve long-term growth and profit. With the many new challenges ahead, new product development opportunities and innovations that address the consumers’ many changing needs, it is an exciting and rewarding time for the company.”