Dominic Worsley has been appointed managing director of appliance brand CDA, joining the company from the Magnum Brands Group where he was global sales and marketing director.
Previous to this he spent nine years with Miele, where he was marketing and retail sales director before being promoted to the role of global marketing director.
In addition, Worsley has spent seven years as sales director for the UK and ROI with small appliance specialists Groupe SEB whose brands include Tefal, Moulinex, Rowenta and Krups.
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Dominic Worsley brings extensive experience in the appliance industry to the company and says he is very much looking forward to future developments that will build on the potential of the brand: “It’s an exciting time to be joining CDA.
“It’s a brand with strong potential and driven by a committed, passionate and ambitious team.
“Couple this with some inspiring new products and we’re looking forward to further strengthening our retail and trade partnerships and a dynamic future together,” he said.
Plans for 2022 include exhibiting at KBB Birmingham where new and existing products will be on show.