Platform for home renovation and design Houzz has found more than half of consumers (53%) prioritise pets in the decision-making process when upgrading a home.

Kitchen by Tom Howley

The 2024 UK Houzz Pets & the Home Study surveyed more than 1,600 respondents and found considerations included pet-friendly products or design tailored to their pet.

According to the research, nearly a third chose pet-friendly products or materials (29%) and 28% selected functionality specific to their pet, such as an animal’s bed or feeding station.

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Nearly 1:10 renovating pet owners added built-in areas as part of their home upgrades (7%), with sleeping or relaxation areas (61%), feeding stations (37%) and pet furniture (16%) topping the list.

Other built-in features included grooming stations (14%) and play structures, litter boxes and outdoor enclosures, such as catios (9%, each).

Nearly 9 in 10 renovating pet owners hired a professional to help with their project (87%) and just under two-thirds of renovating pet owners made special arrangements for their pets during renovation projects (63%).

Contractors on Houzz suggest creating a pet policy for homeowners and pros to follow during a project to ensure the safety of humans and their four-legged friends.

Houzz staff economist Marine Sargsyan stated: “As pet ownership rates continue to increase, we’re seeing an impact on home renovation decisions.

“Whether selecting pet-friendly materials or incorporating built-in feeding stations and cosy nooks, homeowners are designing spaces that prioritise the needs of all family members, including pets.

“This highlights the important role pets play in shaping how people invest in and customise their homes, often with the help of professionals.”

Houzz also found consumers are seeking a “sense of calm” in its Emerging Summer Trends report.