Urbanisation focusing on people, well-being and a return to nature will be the major design influences in 2024, according to sintered stone manufacturer Neolith iin its first trend report.
At a global launch held at Palacio Neptuno in Madrid, Neolith presented Inspiring Living For Tomorrow. Lifestyle Trends 2024 to 200 professionals from architecture, interiors and design in person and online.
Following year-long research in collaboration with trend forecaster Gudy Herder and design journalist Enric Pastor, the report analyses how society is changing and with it users’ needs.
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Studying interior design, architecture, art and lifestyle, it has been created to showcase trends through colour, shapes and materials, and to inspire.
Chief marketing officer of the Neolith Group Oliver de la Rica explained why the company chose to invest in the report, commenting : “This work makes it really clear just how important it is for Neolith to make unique emotional connections with our end users and all the professionals who trust in us, offering a bit of guiding light for all sectors participating and invigorating these social changes as well as a holistic vision surrounded by design, trends, fashion, beauty and creativity.”
The report identified three macrotrends, Urbanisation of an Autonomous Spirit where microliving means space has to be versatile and multifunctional but within “Greentecture”, a sustainable approach to construction.
In addition, it also highlighted well-being and self-care are key to spatial design, linking physical, psychological and emotional needs, with homes transformed into safe places.
Completing the trio of macrotrnds, there is a move towards nature and natural balance with an awareness and expectation of environmental respect.
Suggesting value rather than replacement will lead to a cultural change, the report also states 2024 will be the era of respect, of zero waste generation and upcycling.
CEO of Neolith Group José Luis Ramón commented: “This book confirms our commitment to society, and its needs and demands, all while, in line with our DNA, highlighting our desire to always be on the cutting edge, identifying the major trends of a new lifestyle which prioritises personal well-being and respect for the environment and sustainability as they apply to fields such as architecture, interior design, fashion and industry in general where Neolith surfaces can play a key role.”