Nymas rebrands to Fitzroy of London

Design-led washroom accessories, sanitaryware and Doc M packs specialist, Nymas Group has rebranded to Fitzroy of London.

10 Oct, 24

Design-led washroom accessories, sanitaryware and Doc M packs specialist, Nymas Group has rebranded to Fitzroy of London.

Nymas rebrands to Fitzroy of London

Having been established over 20 years ago, Nymas Group decided to refresh the business, bringing together its brands and presenting a “unified, stronger” identity for its customers.

Previously a brand name of the company, Fitzroy of London will now be used for the entire business.

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Whilst the name and brand are changing, the company reports its products, designed for classic and contemporary interiors, and service will remain the same.

In addition, Fitzroy of London will introduce three product ranges to the market: Pro, Style and Signature.

Commenting on the brand, managing director of Fitzroy of London Craig Anderson said:

“Our mission, originally as Nymas Group and now as the rebranded Fitzroy of London, has always been to make bathing safe, accessible and dignified for all.

“Our range of high-quality and stylish accessible bathrooms blend functionality with design, proving that inclusivity can be both beautiful and empowering, elevating comfort without compromising on aesthetic.”

Fitzroy of London (Formerly Nymas) invested in warehousing, in 2019, to stock a wider range of product and improved availability, with most products available for next-day despatch.

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