R2 Bathrooms new identity and product launch “elevate” brand
R2 Bathrooms has launched 150 products, published a new website and brochure, plus created a new visual identity to “elevate” the brand.
Part of Roper Rhodes Group, R2 Bathrooms has launched 150 products, published a new website and brochure, plus created a new visual identity to “elevate” the brand.
New ranges and line extensions feature across several categories, including furniture, sanitaryware, brassware, mirrors and cabinets.
Highlights of the collection include Mid-century Paragon furniture in four finishes, including Matt Black (pictured), plus Swiss Oak and fluted options for Alto and Platform furniture.
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These are joined by Contour sanitaryware, Levitate LED mirrors and Gunmetal finish across brassware, mirrors and accessories.
It follows on from R2 Bathrooms’ largest product launch of 300 SKUs, last year.
Head of product development at R2 Bathrooms Rob Shean commented: “Now more than ever, the onus is to create appealing, affordable and high quality bathroom products that best serve both our retailers and the consumer market.
“Our designers have worked tirelessly on this launch to achieve that, and we are delighted to present our new offering.”
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Sintered stone manufacturer Neolith has launched Calacatta Roma and Cappadocia Sunset, inspired by nature and classical architecture, and for use in kitchens or bathrooms walls, floors, in gardens or facades.
They belong to The New Classtone and Fusioncollections which interpret marble and natural stone, respectively, and boast Neolith’s antibacterial NeolEAT technology.
Inspired by Ancient Rome, Calacatta Roma (pictured top) pays homage to Italian Carrara marble, with ochre and grey veins in a white background.
While the Cappadocia region, in central Turkey, with its rock formations formed by volcanoes and underground cities, has inspired Cappadocia Sunset (pictured below).
Just like all of Neolith’s surfaces, Calacatta Roma and Cappadocia Sunset are resistant to heat and atmospheric conditions, are 100% recyclable, and do not contain added quartz to their formulation.
Mar 14, 2024
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