Retailer Wren Kitchens opened its 112^th showroom on Boxing Day, coinciding with the first day of its biggest sale of the year.

Located at Deepdale Shopping Park, it replaces the company’s original Preston showroom which opened in early 2015.

Measuring 19,000 sqft, the purpose-built showroom boasts 45 kitchen displays, 26 bedrooms as well as designs for the lounge and home office.

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It has 24 dedicated VR (virtual reality) planning suites, where customers can visualise their chosen designs.

Opened by Councillor Yakub Patel, Mayor of Preston, Wren Preston will donate £500 to support three charities close to his heart.

These comprise Emmaus Preston, Rosemere Cancer Foundation and Preston Domestic Violence Services.

General showroom manager Mo Patel commented on the opening: “Wren’s presence in Preston has always been very popular, but the new showroom will take us to a whole new level and demonstrates why we are the UK’s number one kitchen retailer.

“I can’t wait to welcome old and new customers into our new premises and inspire them with our stunning new displays.

“The timing of this opening could not be better, perfect for the first day of our massive Boxing Day sale.

“Our experienced and talented designers will be on hand to create beautiful but practical solutions, that can be tailored to suit every budget and taste.”

Wren Kitchens has launched its latest advertising campaign – The Great Wrenovation – promoting affordable luxury,  employs more than 7,000 people and delivered more than 130,000 kitchens in the UK, last year.